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· Rob Walling

How (not) to Launch Your Startup

This post is auto-generated from a public YouTube interview for personal study notes. It is not an endorsement. The transcript is machine-derived and may contain errors; refer to the original video for accuracy.

About this video

92 visitors. Two signups. Zero paying customers.

That's what happens when founders treat launch day as the finish line instead of the result of months of groundwork. I share the six launch mistakes I see over and over — and how to avoid them.

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About Me: I’m Rob Walling. I’ve been building, growing, and acquiring SaaS companies for nearly two decades.

I’ve started six companies (five of them bootstrapped) and exited multiple times, most notably selling Drip in 2016.

I’ve invested in over 200 startups, and my focus is on helping founders build multimillion-dollar companies without the pressure of the traditional "unicorn or bust" venture capital model.

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